Top > Promotion > Ethics and Standards
Talks about the difficulties in getting listed in a search engine and search engine ethics implications.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
Examines the issues surrounding SEO standards of conduct.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
Details CommercialAlert's 2001 complaint of deceptive advertising in search results, and the FTC's ruling from 2002.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
Describes the action of cloaking and explains why you should not do it.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
FTC rules and guidelines to protect businesses and consumers and help maintain the credibility of the Internet as an advertising medium
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
Guide to avoiding being spammed and sending e-mail without spamming.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
The AMA's code of ethics for marketing on the Internet.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
Effort to discourage companies from using across-the-screen 'rich media' advertisements.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
Originally created for an SEO contest, this FAQ answers a wide range of questions about search engine optimization with a focus on the ethics of various SEO techniques.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
Worst practices, software and gimmicks to avoid.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
Offers a guide to search engine spam that allows search engine marketers to objectively evaluate actions to see whether those actions equate to spamming a search engine. Aims to provide the basis of an industry standard.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
Documents how the FTC stopped a scheme to mislead consumers to porn sites via search engines. First time a government agency asserted regulatory authority over search engine listings.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
UK Act of Parliament that covers misleading advertising on the Internet.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
A series of articles that help discern ethical search engine optimisation services from unethical ones. Advice on how to deal with unethical providers and how to reduce the risk of investing in such services is also included.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
Reviews major search engines to see if disclosures of paid content are clear and conspicuous.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
Reviews efforts to create standards for SEO industry and search engine marketing professionals.
Category:
Date Added: Oct 31, 2007 Hits: Rating: 0.00 Votes: 0
Member Reviews
Visitor Ratings
Google PR
